How to improve the behavioral factors

Today, as promised in the previous article, we will talk about how to improve the ranking of behavioral factors.
Click through extradition. In order to improve the CTR needs colorful, catchy interesting snippet. Snippet is a small excerpt from the article, which is set next to the link to it in the search results. How to improve the snippet theme is interesting and perhaps worthy of a separate article, I promise to write soon. So stay tuned to my blog. (This will be easier if you subscribe to the RSS :)
Attendance. Besides the external optimization and link building, actively integrating into the different social networks, attracting visitors to the forums. Try to buy only quality links, visited sites, where it will actively go users.
Failures. This is perhaps the most controversial factor. And, at the same time, the worst amenable improvement. My only recommendation would be terribly banal. Improve the content and make it interesting for the users. This will improve not only the bounce rates, but the time spent on the site and the number of pages viewed.
Number of pages viewed. Very good, this factor can be improved if we make a good internal linking site. Very good insert links at end of article for news articles. In addition, most publish a series of articles, various marathons, reports and experiments. Thus, when it comes to series, it really should be a series of articles, and not one article, divided into 5 parts. Do not do that. This is only deter you from your own site.
Naturally, behavioral factors can and should be improved and it should be done in all areas. However, the main focus should be on improving the quality of content. Write Iteresno, unique, quality articles, do not abuse nausea text, and your projects will necessarily be in the top.
Well, perhaps that's all. We look forward to an article about the formation of the snippet, and in the meantime, we subscribe to the RSS, and, of course, do not forget to vote and rate articles.